Google AdWords / PPC
Be seen in the right place by keen buyers
What is Google AdWords?
AdWords is the service provided by Google to allow you place online ads on Google Search results, and other Google properties such as Google Shopping and YouTube, in downloadable apps, and even on other people’s websites.
PurpleFox are a Google AdWords Partner and management company based in London and Newbury. Our staff are Google Certified which means they have the knowledge and experience to set up and run your AdWords campaign and ensure you get the best possible value for money.
Will Google AdWords work for your business?
From our own experience and those of our clients, we know AdWords can work extremely well, driving customers to your web site just at the time they are ready to buy.
AdWords has great flexibility. PPC (pay-per-click) advertising is fast. If you want new traffic to your website tomorrow, you can turn on the AdWords and let the traffic start flowing! You can choose where your Ads show, how much you are willing to pay for users to click on them, what keywords they should show for in search, what times of day they should show, and what geographical areas they should show for, amongst many other possibilities. Plus, you set the budget!
All these options are designed to ensure you get great value for money and a high return on investment from your online advertising.
Why do I need a Google AdWords Management Specialist?
Despite all the advantages, managing an AdWords campaign can get very time-consuming and require expert knowledge. Our approach is about continual learning and optimisation. Each month we aim to:
- Drive click prices down
- Drive click-through rates up
- Increase quality score
- Remove poorly-performing ads
- Add new optimised ads
This results in:
- More qualified traffic
- More conversions
- More sales
- Better Return on Investment
- One very happy you!
We also report back to you every month with a detailed (but very easy-to-read) report on what we’ve done using Analytical information to support our findings, what we’ve learned and our recommendations for the following month.
How much does it cost?
Our costs are usually based on the size and complexity of your AdWords campaign. We would usually charge a percentage of the overall spend. However in some cases there is a lot more work (or sometimes a lot less) to do on a monthly basis so we may charge a flat fee.
But whichever option you go for, you’ll find our charges extremely competitive and great value for money.
How do I get started?
The best way for you to get started is to call us on 020 3174 2594. From there we can learn about your business goals, whether you already have your AdWords campaign set up, how much you want to spend on AdWords etc.
London Branch - Tel: 0203 174 2594
Newbury Branch - Tel: 01635 48844