Email Marketing
Email is a low cost and efficient channel of marketing. For many
of our clients, Email has proven to be their most effective asset
from the digital marketing mix. PurpleFox sends millions of emails
each month on behalf of many clients and offer managed services for
'permission based' email marketing.
If you're looking for a strategic plan, creative, coding,
distribution or the full package, PurpleFox will help you to make
more money from this powerful online channel. Following best
practice, our experienced team will handle everything from:
- Email Marketing Strategy
Do you
want to send out a weekly newsletter to your entire customer
database? Do you want to acquire new customers? Or do you want your
emails to be more relevant and based on customer behaviour or
demographics?
- Creative Concepts and Design
Our
creative team will produce high quality bespoke email designs that
not only fit in with your brand guidelines, but also are up to best
practice email standards.
- Build and development
Our
front end developers are experts at coding emails that will render
correctly in all the major email clients. They also create pixel
perfect landing pages and micro sites.
- Campaign execution
We use
state of the art, on-demand email software that allows us to
create, manage and launch personalised and individualised e-mail
campaigns of virtually any size.
- Reporting and optimisation
We use
sophisticated tracking tools to monitor clicks, opens and all other
email metrics, but our main focus is on your ROI.
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